Hester Street is one of more than 150 awardees of the $19 million NYC Complete Count Fund, the City’s first-ever community awards program focused on census-related education and organizing. This joint investment by the de Blasio Administration and City Council represents the lion’s share of the City’s total $40 million going towards census-related mobilization — the largest investment by any city nationwide, and larger than those made by most states.
Built on the understanding that local community-based organizations — which serve New Yorkers in the communities where they live and in the languages that they speak — are the most trusted messengers of important and sensitive information, the Complete Count Fund is designed to resource and train organizations to build awareness about the census, convey its importance, and fight the spread of misinformation and disinformation.
This funding builds upon the $4 million dispersed by the City Council to Hester Street and 16 other community-based organizations earlier in 2019 for targeted outreach efforts in hard-to-count communities. Read the City’s press release announcement here.